Services

Illustration
Branding
Marketing

Agency

Core Twelve


Client

601W Companies
The Telos Group

Year

2016

When Aon Center and Prudential Plaza purchased a fleet of fully-electric buses to shuttle tenants to and from Chicago’s major transit hubs, we stepped in to help them make a splash with a nautical-inspired brand and illustration series promoting the buildings’ “Loop by the Lake” neighborhood. I designed the brand, created the custom illustrations, shuttle names, and marketing collateral complete with “message in a bottle” announcement because, well, why not?

The Fleet

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